January 21, 2025; Account Health Call w/ Rambler
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In this engaging live session, Amazon account health specialist Rambler shares invaluable insights into navigating the complexities of account suspensions and section 3 violations on Amazon. Drawing on his extensive experience, he discusses common pitfalls sellers face, such as inauthentic claims and compliance issues, and provides practical strategies for avoiding and addressing these challenges. Participants are encouraged to ask questions throughout, leading to a wealth of knowledge about maintaining account health, preparing documentation, and effectively handling Amazon's policy enforcement. Whether you're a seasoned seller or new to the marketplace, this session equips you with the tools and understanding needed to protect your business and enhance your selling experience on Amazon. Don't miss the opportunity to learn from an expert who has successfully helped numerous sellers overcome obstacles in the Amazon ecosystem!
Key Points from the Video
Introduction to Rambler and the Purpose of the Session Timecode: 00:00 - 10:00
Welcome to the first live call with Amazon account health specialist Rambler.
Rambler has 10 years in the Amazon ecosystem, 8 of which were spent working at Amazon.
Discussion will focus on section 3 violations, prevention methods, and Q&A regarding account health issues.
Understanding Section 3 Violations Timecode: 10:01 - 30:00
Definition of Section 3 as part of the Amazon service business agreement.
Majority of Section 3 violations stem from inauthentic claims and account performance metrics.
Importance of understanding the brands being sold, categorized into high-risk, medium-risk, and low-risk brands.
High-risk brands include well-known companies like Nike and Adidas.
Preventing Section 3 Violations Timecode: 30:01 - 55:00
Key steps to avoid section 3 violations:
Only sell products from authorized suppliers.
Maintain accurate documentation including invoices and records.
Closely match UPCs and attributes with Amazon listings.
Emphasis on the value of communication with brands for authorization and to clarify policies.
Handling Violations and Appeals Timecode: 55:01 - 1:30:00
Recommended strategies for appealing a section 3 violation include:
Provide comprehensive documentation to Amazon.
Maintain a good account health rating and minimize violations.
Understand that even authorized resellers can still receive violations; the key is to mitigate their impact.
Conclusion and Resources Timecode: 1:30:01 - 1:45:00
Rambler emphasizes the importance of staying informed and having proper management practices for Amazon accounts.
Completing account health checks and preparing for potential violations can help sellers navigate challenges.
Offers personal assistance and a discount for those in need of ongoing support regarding Amazon accounts.
Detailed Summary:
In this live session, the host introduces Rambler, an Amazon account health specialist known for assisting sellers in navigating suspensions and compliance issues. The session aims to provide sellers with insights on preventing and addressing Section 3 issues and other account health concerns.
Rambler's Background: Rambler shares his extensive experience in the Amazon ecosystem. He worked for eight years as a program manager at Amazon, where he launched several reports beneficial to sellers and collaborated with various teams to ensure operational compliance. After a year as an account manager in an agency, he started his own agency, helping sellers avoid and address account violations like Section 3 and inauthenticity claims. Rambler mentions that his team has successfully reinstated over 100 accounts and helped many sellers strategize to avoid violations in the first place.
Understanding Section 3: Rambler explains that Section 3 refers to a clause in Amazon's service agreement related to account terminations and deactivations, often triggered by inauthentic claims or severe customer complaints. He emphasizes that avoiding violations is crucial, as there are no definitive ways to prevent Section 3 activations entirely, but sellers can prepare for potential issues by maintaining compliance.
He categorizes brands into high, medium, and low-risk categories, noting that high-risk brands (like Nike and Adidas) often trigger suspensions more frequently due to their popularity and associated counterfeit products. He suggests sellers avoid purchasing or reselling high-risk brands unless they have robust documentation, such as letters of authorization or invoices from recognized distributors.
Preventative Measures: To prevent Section 3 issues, Rambler advises sellers to:
Source from Authorized Suppliers: Ensure suppliers are approved and ideally directly linked to the brand.
Maintain Accurate Documentation: Keep invoices, receipts, and bank statements organized and readily available.
Match Product Attributes: Verify that the UPC and other product details match the Amazon listing accurately.
Monitor Account Activity: Avoid significant or sudden changes in inventory or listing behavior, as these can trigger Amazon’s internal flags.
Documenting Purchases: Rambler stresses the importance of keeping all documentation for products sold on Amazon for at least a year, to defend against Section 3 violations effectively. He recommends digitizing receipts to make them easily accessible.
Handling Violations: When receiving a Section 3 violation, Rambler suggests providing a comprehensive appeal, including all supporting documents and ensuring that the case is well-structured. If necessary, sellers can escalate to higher levels within Amazon if initial appeals are denied.
Questions and Insights: The session includes a Q&A where sellers ask about various situations, including recent experiences with inauthentic complaints, bilingual packaging for Canadian products, and the implications of using products from big retailers like Walmart. Rambler reassures sellers that maintaining compliance and thorough documentation significantly affects their ability to successfully navigate Amazon's processes.
He concludes by encouraging sellers to seek support and resources, whether from individual experts or agencies, to help manage their accounts effectively, especially as they scale their businesses.
Overall, Rambler shares valuable insights, highlighting the importance of proactive measures, proper documentation, and understanding Amazon's internal policies to maintain a healthy selling account.
(00:00) all righty so yeah like um we're definitely going to probably have a lot more people pop in here right away uh but I think we'll get started just for the interest of time so welcome everybody um this is our first live call that we are having with our uh own Amazon account health specialist Rambler some of you may or may not be familiar with him he is on Twitter a lot of people have talked about Rambler quite heavily in the past because he has helped a lot of sellers uh get through all different kinds of suspensions like
(00:31) section threes and inauthenticity complaints and all kinds of stuff um but yeah so the idea for the session today is to kind of give Rambler an open platform to discuss things on how we can kind of prepare for and go through and hopefully even try to prevent things like section 3s and other other kinds of things that may happen with our Amazon accounts and then also kind of do a bit of a Q&A depending on how much time we have so Rambler did you want to start us off by introducing yourself and uh where you're from and what you
(01:11) do sure sure thanks thanks Shan so hey everyone this is rambler um so to give you quickly background about myself and my agency so uh I'm in the Amazon ecosystem for about uh 10 years now out of 10 years I spent 8 years working with Amazon as a program manager so while I was working there uh I launched uh many reports within the C Central account one of them including inventory ledger report so I was the PC who worked with the technical team and the product management team to ensure that report gets live to the worldwide Sellers and
(01:51) um I was the main PC for launching seller level communication to all the sellers uh throughout all the marketplaces uh apart from from uh working on the reports I worked with the warehouse team I worked with the FBA business and the operations team to ensure that whatever internal programs Amazon has they are working smoothly uh in compliance with uh their expectations in compliance with the sellers policies so working there for about 8 years and uh after that I worked with an agency for for about one year as
(02:26) as a account manager where I was uh managing over 10 private level Branch uh managing their overall 100 million USD business on the Amazon I was looking after everything that includes their operational stuff PPC uh optimization uh pretty much everything uh when it comes to Amazon uh so after spending uh like one year over there I started Aus so uh at that point of time I was involved with uh many groups on social media Discord Twitter Facebook LinkedIn and and uh I figured out that uh majority like uh majority of the sellers on the
(03:05) Amazon marketplaces are resellers right they are not wholesalers or the private La so more than 50% of the sellers on Amazon they are resellers doing online Arbitrage Retail Arbitrage and then I located a main issue within the seller community that included about not having enough awareness when it comes to selling on the Amazon so they just go on selling some random stuff or you know without uh knowing anything about uh unintentionally basically about any Amazon policy spe speciically for the section 3 or uh any kind of compliance
(03:45) related things right so as a result uh most of the resellers they end up with violations section 3D activations uh many more AC level valuations which they kind of find difficult themselves to uh work on it so at that point of time I realized that this is something that I can help the selling Community with my expertise with my knowledge and guiding them with how to kind of first avoid these section three viations avoid these as level violations and second once they have these kind of viations what exactly they
(04:19) needs to be done from their account to ensure that they are presenting um a well-crafted appeal uh providing enough set of documentation for for Amazon to review it and uh remove the section three or remove the level violations so yeah at that point of at that point of time I started a reckless so I have few former amazonians with me who help uh me with on uh various projects including section three uh including as level viation so yeah so this is what I have been doing so far for over one year now uh so we have
(04:56) reinstated over 100 accounts so far and we have kind of avoided more than 100 accounts for the section three as well as we have people sellers on retainer model whereing we work on a daily basis to uh uh to help them with any kind of violations they have in the account and also suggesting them uh with stps uh with tips and tricks on how to avoid section three at all levels and if they do get any kind of Section 3 so we proactively help them prepare for the video verification or we help them with consolidating all their documents and
(05:33) making them uh with a stronger appeal and plan of action to help them uh work through the Section 3 apart from it we also uh go with the escalation process wherein we uh wherein uh if if if clients or the sellers if they are unable to get their account reinstated if they are unable to get any of the as level uh violations removed from their account so we go ahead with the escalation path as well wherein we reach out to the executives within the Amazon uh within the uh uh along with the dedicated team within Amazon and we
(06:09) provide kind of uh what exactly we are seeking from them uh providing enough do documentation providing enough evidences to kind of help them with uh section 3D activation as well as as level valuation so yeah so this is this is pretty much what we have been doing so far and uh thanks Jordan for kind of having me in this group and I I know a few of people within this group uh so couple of sellers are already with us uh on a retainer model and few of the sellers in this group I'm kind of helping them free of cost for any kind of issues they have
(06:45) within their Amazon selling account so yeah so this is pretty much about me and my um agency what we use what we do and uh yeah we can we can get started with any type of questions you might have regarding your account regarding your uh uh any violations regarding any issues you might have within your account so thanks Rambler um so yeah like with uh for everybody that's here I know most of us have concerns about upcoming or potential section 3es that could happen uh really what they are uh how we can hopefully try to prevent them
(07:24) and how if we do get them because it seems kind of inevitable that we're all going to get it one uh one one day um how we can kind of navigate that so do you want to start off uh specifically talking about what exactly section 3es are what trigger them and what kind of things we can do to either help try to prevent them or how to prepare for them sure sure absolutely so uh section three it's it's nothing but basically a clause in the terms and conditions of the Amazon service business agreement so whatever uh the activations terminations
(07:58) you see across all the selling account so that comes under the section three so if you see uh talking about people section three so that's basically a clause in the service agreement and it does not specifically mention that uh you know uh the reason for the deactivation it's just a clause and under Section 3 Amazon always kind of provide additional details about why there's Section 3 deactivation on that particular account so uh I would say that 90% of the section three are because of inauthentic claims right and
(08:30) uh other tens are kind of very generic uh which includes fraudulent or illegal activities within the selling account uh IP level violations or uh or other include the metrics uh which uh the sellers are unable to kind of uh uh meet the targets specifically for the FP models and uh also if you have like kind of number of viations in your account and your account Health rating goes down to 100 so that is also something that Amazon kind of specifically says that it's because of Section 3 violation so Section 3 it's nothing but the Clause uh
(09:08) so whenever you have any any Section 3 so you need to figure it out the exact reason for that section three uh if it is uh inauthentic claim if it is IP violation if it is any other seller performance metrics for which you have got the section three review then um the most important question how you can aoid Section 3 so to be honest with you guys there's no way to kind of avoid uh 100% Section 3 on any of the accounts uh it's inevitable so I have seen accounts in the past doing over $200 million uh uh in sales uh doing wholesale doing uh
(09:49) Arbitrage uh so they have their accounts deactivated as well uh so so the most important thing is even if you get section three review or the deactivation how you are going to uh tackle it how you are going to resolve it from your account so the next step would be how you can prepare yourself for any kind of section three you may get in the future so it starts from the very basic point that what asence you are selling on the Amazon Marketplace what are the brands you are selling on the Amazon Marketplace so Amazon they have
(10:25) internally categorized Brands into three different categories one is high risk category medium risk category and the low risk category so high risk category it's basically uh the list of Brands who are kind of uh uh who have high risk in nature uh like Nike Adidas these are well-known Brands and people or the sellers they usually have to have inauthentic with them or counterfeit products with them and they sell on the Amazon or any other e-commerce Marketplace so that's why Amazon has classified these Brands as high-risk
(10:58) Brands and most of of the inauthentic review of the section 3 goes on these hydis Branch so uh to avoid this uh so what you can do is you can avoid the branch or the asence for which you see a number of sellers already selling on that particular as or selling that particular brand uh most of the brands includes like Nike Adidas um liquid for or you know Nia or these these kind of highrisk brands for which usually Amazon is kind of very conscious about and they can kind of initiate or tag any of the seller basically reseller account for
(11:40) for inauthentic complaints next would be medium risk Brands so these are the set of Brands uh which are not kind of uh uh maybe they are doing millions in dollars on Amazon but they are not kind of uh uh they're not kind of kind of uh very familiar with the selling community so these are the kind of Brands which which you can definitely look upon and uh you can kind of look upon the number of sellers already selling on this brand on the Amazon Marketplace uh the number of assents they have on the Amazon Marketplace however you need to ensure
(12:16) that that particular brand does not give or raises any kind of IBS or they do not have any kind of reselling policies that restricts resellers to sell any of their products on any of the Amazon Marketplace so these are the things which you need to ensure before adding your offer for the medium risk Branch next comes the lowrisk branch these are primarily the private level Branch so uh the best way to kind of add these assents would be to kind of reach out to the brand directly and get the letter of authorization and uh have yourself
(12:52) registered as reseller through their Amazon brand registry and sell these products on the Amazon Marketplace so so uh to avoid any Section 3 or regular Section 3 on your account or as level violation on your account so I would recommend to go with medium risk branch and if you are at that level wherein you can reach out to the branch directly for the uh brand approval as a reseller on the Amazon Marketplace you should always go with a lowrisk branch wherein you have the authorization from those branch and uh yeah so there are millions of
(13:27) asens there are millions of brands on Amazon so it's not just that uh you you always need to have highr brands on Amazon right so there are millions of products there are millions of brands on Amazon so uh you have to kind of invest more of your bandwidth more of your resources locating these Brands and uh kind of offering some sort of help some sort of something that they can kind of either allow you to resell their product on Amazon or they are okay with you reselling their products as a retail or the online Arbitrage reseller on the
(13:58) Amazon Marketplace so this is about the severity or the categorization of various Brands now how to uh so before I proceed U uh any any kind of questions you guys have on any of the points which I have mentioned so far if anybody has any questions please uh bring them up right now uh if not I have a few things I just wanted to uh touch on before we continue as well it looks like we have one person typing in the chat here so once they type if you can't see the chat Rambler I'll also uh mention it to yourself as
(14:35) well I have a question can you hear me we can hear you okay so if if we're getting a product that's English labeled is it okay if we put our own like French label on there and then send it to Amazon I think that's one thing that we'll discuss after we get through the Section threes um I have a question about section three um about what you said Rambler um so from what I understand uh section three um everyone can get hit with it it's really random there's no is there any pattern you see why someone can get a section Tre or it's
(15:20) really totally random because um I see many people getting hit with Asin uh that other sellers are also selling uh but I'm always wondering why uh are like these specific sellers getting hit is it because it's a new account is it because they sent uh too many units in in one goal is it because there's like a uh change in their uh activity be like in their behaviors recently is there like some some kind yeah some kind of trigger triggering thing uh that gets you the section three um yeah that's a good question so
(16:00) basically Amazon they have lot of internal metrics to kind of flag out these kind of variations uh when they wanted to have any Section 3 review for any of the account for any of the brand so uh some of them includes like the number of asence you have in your account uh what's the Frequency at which you are adding the products and the frequency at which you are deleting the asence from your account the number of asence which you are adding as product for example if you add one product and uh you only sold 10 units out of it and then you kind of
(16:36) sold it out in a week and then you deleted the offer right so there are many internal uh metrics that kind of gives uh data to the AI system that kind of further process that activity that metric and then uh based on any variation based on any variance so they kind of go ahead with the uh flagging for Section 3 view for that particular account so there are many internal metrics or the activity so yeah whatever you do in your account in terms of adding products uh deleting the products the number of units you have sold uh the
(17:12) number of units which you are sending it to the Amazon FBA so one of them also includes for example uh you were selling as a uh with a sell through rate of 10 units in a week for about uh let's say 6 months now all of a sudden you have cre FP Shi for about 500 units for it right so that's definitely a long short or or a long jump to the number of units which you were sending to the Amazon FB right so so these kind of cases where you know like you are just kind of uh a quick change in the number of units which you
(17:46) are sending to the Amazon FBA from 10 to 500 or like th000 units so that's definitely a flag uh by Amazon uh to ensure that how did you get the 100 unit or 500 or th000 units in bulk right and what is your source and at that point of time they flag the review on that inbound shipment and uh they can ask you to provide any additional documentation for that as so whatever you do in your account in terms of addition deletion number of units you have sold um the branch you have added uh the number of feedbacks you have received um the
(18:26) feedback for the inauthentic product or any kind of things you have in your account so all of these matters and uh these kind of things have the Amazon system or the a system to kind of figure it out uh the unique or the variation in the set of the sellers for that particular is all the brand so yeah so I hope uh that answers your question yeah thank you so much yeah no worries so I I had a question and I have a question that I want to Stack with some questions that uh some others had in the chat here so number one is do you
(19:08) currently have like a resource of like a list of what you would consider high-risk Brands uh number two would be so you mention about high-risk Brands like and you like Point towards Brands such as like Nike Adidas Etc so with those Brands however um assuming that we are sourcing those products from legitimate sources say from Nike directly or from places that we have proper receipts or invoices um wouldn't that still mean that we should be safe like we could certainly still get triggered from a section three but in the event that we
(19:43) do as long as we have our invoices then we should be able to navigate it quite easily is that correct oh yes that's correct uh also uh unfortunately I do not have any list of Branch because uh this is very uh volatile like like they keep on adding or removing the brands and you know uh nobody actually have that kind of list so it's it's all internal uh kind of categorization so I only know about like the categorization process and uh the best way to kind of figure it out is if that particular brand is uh if it is a
(20:22) multinational brand if they have lot of retailers lot of offline stores across all like across all marketplaces across all the countries uh and if it is a well-known brand if they are doing in billions in Revenue so you can just kind of use it for uh for you know having having a kind of a common sense to kind of apply the logic if it is going to be highrisk pland or not uh looking at the number of reviews they have looking the number of products they have uh and uh yeah so but but unfortunately I do not have the list or I would say nobody uh
(20:58) can have that list uh externally at least definitely so then yeah like for those Brands particularly though um just like just like to clarify for everybody because I know like there's people that certainly sell those brands in here it doesn't necessarily mean that you have to stay away from those Brands however it's just a higher risk that you may be be presented with a section three correct correct correct so for those Brands you have to ensure that uh you have all set of documentation so this is where it comes when you receive any
(21:28) Section 3 review or Section 3 deactivation how you need to rigate through it uh efficiently and uh uh without kind of having uh denials since more denials you have the Lesser probability it goes right because for example if you have submitted like documents for like four to five different times and all the times Amazon have denied your appeals so what they usually do is they annotate the case with whatever documentation you are sharing with them and then uh um if you are sharing the same set of documentation so it's the system who is
(22:02) going to review it and they are going to deny it straight away so that's why initial couple of appeals those are very very very important when it comes to uh section three as well as any any as level violation so uh now comes the next part how exactly or what exactly documentation you need to have with you at all times to uh to to navigate these section three or these as level violations so first thing is your supplier needs to be authorized um so uh for example uh most of the people they buy products from Target
(22:41) Walmart um uh these well established retailers right so uh first you need to kind of check the business of that particular riler like um since when they are in the business do they have their own website number of employees they have what their social media presence uh watch their an annual revenue do they have any direct authorization or direct link with any of the brand which you wanted to sell on the Amazon Marketplace and uh most of the brands they have the list of authorized retailer and suppliers on their brand website so
(23:18) that's the another way to kind of validate if your retailer supplier if they are authorized by the brand or not so in case if you are not really sure so what you can do is you can just drop a email to uh to the brand directly stating that you wanted to buy some some stuff from so and so supplier or retailer however you are not really sure if they are authorized by you guys or not so this way you can have an email confirmation from the brand directly about the authorization for that particular brand so once you have the
(23:51) confirmation save that email in with you all the times so that whenever you receive any kind of violation Section 3 or as level valuation so you can just use that email as a as as a reference to kind of uh prove to Amazon that you are sourcing from the authorized supply chain next would be uh adding your products on Amazon so this is this is where uh it it's kind of um uh it it it gets interesting so most of the sellers they use seller am to kind of locate the perfect e uh with the perfect sales Trend with perfect Revenue
(24:28) you can get it from that particular as now one product can have multiple as on Amazon however as for the Amazon policies only one product can have one as however there are people there are sellers who kind of go ahead with incorrect as Inc upcs or gt to kind of add multiple asens for the same product on Amazon Marketplace so um as a as as a seller and as a business owner you need to ensure that you are adding your offer under the correct as so this is where most of the sellers they kind of add their products incorrectly to the
(25:07) incorrect as so the best way to kind of add your offer on the as is to match the UPC as well as other attributes to the physical product which you might have in your hand at that point of time so you need to ensure that UPC which is there on the product should match with UPC on the Amazon detail page first thing second you need to ensure that whatever attributes which are there on Amazon like model number um uh country of origin uh ingredient or any kind of things uh which you feel that uh you need to look upon so all those attributes should
(25:47) exactly match with your product with your physical product and once you are confirm that all the attributes are matching correctly so then go ahead and then add your product to that as uh now most of the sellers they they only go by with sales strength they only go by with with the return rate with the uh with the uh amount you can get from that particular as without even checking the UPC that as has on the Amazon Marketplace so as a result uh if you get any section three or as level violation so you cannot prove that you are selling
(26:22) that as or you are selling that product on Amazon Marketplace reason your UPC might not be matching with that particular as your attributes might not be matching with that particular as right since most of the reviews which are done by the Amazon those are automated so system they do not have that capability to kind of you know go to that level wherein uh they they consider this level of uh uh this level of thing wherein they kind of go with other attributes even if even if the UPC is not matching so that's why you need
(26:56) to ensure that your UPC which is their on the product and other attributes they needs to be match correctly and exactly to whatever as you are selling on the Amazon Marketplace so this is the best way to kind of uh navigate to any Section 3 to navigate any kind of as level valuation you have within your account so this is very very very important when it comes to adding your offer now once you have added your offer to that particular asent next comes the set of documentation so uh for the set of clients I have I usually recommend to
(27:31) kind of kind of save all set of documentation which you have uh even if it is it was a offline purchase even if it was a online purchase you need to kind of have all set of documentation with you for past 365 days to ensure that whatever quantities you have sold in past 365 days those quantities should be matching or it should be lesser than that uh the quantities which are there on your invoices so this is where it it it's kind of very important uh when you have to have all the set of documentation all the times for past 65 days for all the
(28:10) Ence which you have sold on Amazon uh all the times for example if you have sold as a for just one month and then um like after 11 months you receive a section three viation so you need to ensure that whatever Ence you have sold in past 6 is you should have complete set of documentation for all those units for all those as and Brands which you have already solved them on the Amazon Marketplace so these kind of things and uh you know small steps would ensure that whatever section three you have got in your account or as level volution so
(28:47) there are good probability good chances that you can easily navigate uh through them uh without any kind of issues without any kind of hles um uh to kind of get it removed from the account perfect and just to touch on that as well so a lot of people in here were familiar with talking about some of the tools that we utilize to help keep track of our documentation so like if you guys are just like having like physical receipts obviously when it comes time that if you if and when you ever do get a section three it's going
(29:18) to be quite a pain to try and track down the right documents if you have physical receipts they may be faded by the time you need to go look at them so that's why it's really important to digitize your receipts and save them in something and have a good system in place like where you put them in something like a Google drive or ideally something like Hub do or like QuickBooks system Etc so that they're searchable and be able to easily be found yes exactly so yeah that's that's a great way to do it and also what you
(29:48) can do is you can make uh Google tracker uh to kind of uh uh not down all the Ence or not down all the brands which you are uh selling on the Amazon Marketplace along with the set of documentations you already have and then you can kind of have a have an identifier to identify where you have stored uh those set of documentation invoices receipts or you know other things to kind of uh submit it to Amazon for the review for sure um we had a couple questions here so I just wanted to touch a base on these two questions here
(30:21) quickly um a couple people had asked about examples of what would be examples of like medium risk brands of what you mentioned and somebody reiterated is like the hierarchy kind of based on how large the brand is overall or how How likely inauthentic claims may happen so inauthentic like a high inauthentic products would be things like jerseys or trading cards or shoes those types of things yeah um well uh for the medium risk Branch uh so one thing is that um if it is a a brand is a multinational brand like Nike Adidas uh buma uh
(31:03) Mercedes and uh these kind of brands are the highrisk brands like there's there's a long list uh like like like maybe thousands or maybe like hundreds of thousands of Branch or in the highrisk branch but just to give you a hint or to kind of give you a uh something that you can located yourself so uh uh also like the supplement categories so most of the branch in supplement categories that also comes under the highrisk branch because it is something that uh it's it's related to something that uh humans that can consume directly right so
(31:40) that's that's where Amazon is very conscious about whoever is selling these products uh so they should be selling authentic products so that they don't end up with any kind of issues with respect to any any sales or with respect to any orders on their Marketplace so for the medium risk Brands uh you can just kind of uh uh um if it is a country specific brand for example for if it is uh if it is a us specific brand if it is Canada specific brand and uh they are not kind of importing or they're not kind of exporting that
(32:14) brand or with any other country uh the revenue they have in total the number of employees they have so there's not exactly a uh exact definition how to categorize uh the medium risk branch it's just that Amazon keep on shuffling the branch within this category so so you just have to kind of go ahead with your instinct and uh you just have to kind of categorize highest branch and whatever if you feel that that does not comes under the highrisk brand so that's most probably uh going to be the medium risk branch and low risk brand is
(32:52) definitely the private level brand wherein uh it's the only brand who is selling that product on the Amazon Marketplace so there's no such exact definition it's just the instrict it just the uh uh your a common sense that you can apply and uh for these two highrisk and medium risk Brands just ensure that you have complete set of documentations at all the times so as as Jordan mentioned it's not that you should not be selling these plants it's that you need to be extra cautious you need to ensure that you are
(33:24) procuring these items from authorized supply chain you have uh email confirmation from the brand in case you do not have uh um any information if that rer or the supplier is authorized by the brand or not and along with that you have to have all set of documentation including proof of delivery proof of um your bank statements um any kind of email communication you might have with the retailer or with the brand directly let's say that um we have all that but the as uh we there's three ATT attribute out of five that that are correct for example
(34:02) the image the title and I don't know the description uh but the UPC is not exactly the same and maybe uh the brand name is like a little bit different but we can understand that it's this like let's say it's like Nike D1 or something like that we understand it's Nike but it's not exactly the same attribute does Amazon understand that or they just say okay it's not the same item even if like three attributes out of five are exactly the same uh so yeah in that case Amazon would not consider uh for that as for that product because UPC is one of the
(34:38) main identifier when it comes to uh catalog on Amazon so all the attributes other attributes they are kind of you know uh you can change it at any at any point of time if like if you are the brand owner or if you are reselling that product if you have that uh level of contributions you can uh all the attributes get changed but you can never change a UPC yourself on Amazon so you need to contact Amazon catalog team and either get a new as created or uh get that UPC Creed for that particular as now um uh if you have
(35:14) that case so that would be very very difficult to kind of uh get it removed because UPC it's not matching so first you need to find that what is the exact what is the correct UPC for that particular product so what you can do is you can check the brand website you can contact the brand directly and you can get a confirmation that what what is the exact or what is the correct UPC for that particular product and uh once you get a confirmation uh you can try to locate the correct as and if there is no as for that UPC so you can uh work with
(35:47) the Amazon Seller Support to get the UPC corrected and uh if Amazon agrees to kind of change the UPC well and good if they do not so the only way forward would be to kind of create a new as with that particular UPC but again uh um because of heart gating or you know these kind of restrictions most of the resellers they won't be able to kind of create a new uh Asin for especially for these Brands like Nike Adidas or vuma right so in that case you just have to kind of work for Amazon Seller Support to get the UPC corrected and yeah so UPC
(36:22) it's one of the main identifier so if UPC is not matching so it doesn't matter if any of the attributes are matching or not so you need to ensure that your upcs are exactly matching with UPC which are there on the Amazon catalog and then with that as well I'm assuming that if we have a UPC match but then other attributes are incorrect that Amazon is still more likely to approve our appeal because it is actual UPC match product is that correct yes that's correct but again uh the next point would be so as a business
(36:57) own own or whatever Ence you are selling from the account so you need to ensure that all the attributes are exactly matching with your products right so even if you have not created the Asin so um so like few years back they used to accept the appeals wherein uh for example if seller did not create the As and they just added their offer so they used to accept that appeal few years back but nowadays uh you know they do not accept that point even if you have just added your off offer so if you so so I would recommend all of you to kind
(37:31) of uh check all the attributes for all the asens you have listed in your account I know like most of people like of you guys have like more than 100 or more than 500 asens in your account right so this is not feasible but again this is something that uh you should start doing it and you can just do it in in in faces like 50 in a week or like you know these kind of uh approach uh to ensure that all the attributes are matching uh like color title UPC and other attributes and in case if you see any of the attributes not matching with
(38:03) the physical product first get a confirmation from the brand that what is the correct attribute and if they says that okay this is the correct attribute and the attribute which is there on the Amazon it's incorrect it's not relevant so you can uh share those proof to Amazon directly and have those attributes corrected to ensure that whatever asence you are selling you are selling the correct product on on Amazon all their times may I ask how does uh Amazon verify the UPC uh with the invoices that we provide because usually
(38:36) uh when we receive a um an invoice from the distributor or the brand it's only the title of the the product and the quantities and everything and maybe the reference but there's no like most of the time there's no UPC uh on the invoice to match it on the listing so how does Amazon are pulling like an item from our uh inventory and then try they try to check what's the UPC on it versus the listing or how does it work exactly like yeah yeah that's yeah that's that's that's a good question yeah so that's a good question
(39:15) uh yeah uh most of the invoices they don't really have the upcs printed on the invoices right they only have the title or the uh the description about the unit so even if the uh like in most of the cases if color is not M for example product a color color a however the color of the Amazon listing it's color be right so in that case uh the color is not matching with the product or the invoice which is there on the invoice and which is there on the E so in that case Amazon won't be able to uh accept that particular invoice now uh
(39:51) comes the next question what if the title is exactly matching and there's no difference in uh the product description or title or any of the attribute on the invoice and this move Amazon kind of identify whether you were selling the exact item or not so this is where it it gets kind of very interesting so it it's it's kind of 50/50 approach so Amazon may or may not initiate a bin check request so bin check process it's basically a process where in Amazon um do a physical inspection of your products at the Amazon warehouse so
(40:27) there's a bandwidth involved in doing bit check process so that's why they kind of avoid or they only go ahead with bid check uh to set of cases wherein they feel they need to uh really do it right so that's where it's kind of 50/50 right Amazon may or may not locate that you were selling the incorrect product on Amazon right so that's why it's kind of very interesting so that's why so even though Amazon knows or they are unable to locate the correct product so you need to ensure from yourself that you are selling the correct product on
(41:02) the Amazon that matches uh like like your attributes are matching exactly with the attributes which are there on the Amazon Marketplace So So to avoid that kind of confusion or you know to have uh that kind of Leverage wherein all your invoices may get accepted so you need to ensure that your attributes are matching exactly with the attributes which are there on the Amazon Marketplace so that in that case you can just go ahead with disputing it directly with the Amazon or maybe an escalation uh you know through social media or any
(41:35) other channel to kind of go down to Amazon saying that your products are completely authentic they are matching exactly with the products which is there on the Amazon and you have complete set of documentation to prove that it uh products are authentic and you know uh these are legitimate products which you are selling on the Amazon Marketplace so that's the another way to go about it but I would recommend that even though uh Amazon is unable to locate it uh so like uh always have correct offer under the correct as by matching your UPC by
(42:11) matching all the attributes on the Amazon retail page so yeah like with everybody like previously with Amazon it was kind of Prior years it was more so like the wild west like you could often have the exact same as right next to each other on Amazon's catalog uh one would be named completely different than the other one and like those asens still exist but it's kind of coming to the end of that era where it's like all about compliance now and 2025 we really have to work on getting compliance in check so that
(42:44) includes things like ensuring that your listings are under their proper brand name make sure that they have proper upcs uh make sure that they proper images that they're the proper size I would even go as far as like previously we would we would regularly talk about if you have a product that like say is like a 400 milliliter product and the one that's on Amazon is 350 quite often we would say in the past you could still sell that 400 Mill product because um a customer wouldn't is unlikely to complain about getting more um but now
(43:14) because of all these things that are very compliance coming in to check I would highly advise against doing that and then obviously ensure that we have all of our own personal uh Canadian and compliance in check like our npn numbers our din numbers on products that need it so no longer importing products from the United States consumable products or overseas uh really cracking down and ensuring that you're doing things that properly as they were intended to be done because these were these have always been Amazon's terms it's just as
(43:47) of now they're starting to enforce them more heavy yeah exactly exactly and also to give you guys about how serious Amazon is about compliance so until 2023 they spent around 6 billion US just in compliance part to ensure that uh the products they are offering to the Amazon customers on any of their marketplaces they are authentic they are legitimate so they so you can just uh you can just have a sense that how how serious Amazon is about compliance when it comes to uh you know uh having their sellers selling inauthentic or counterfeit
(44:32) products on their Market places definitely um and then Rambler here as well I want to go through some of these questions that some members had here so Danny had mentioned um he asked because you mentioned about section 3es being triggered about changing cat changing things in your catalog like adding excessive products deleting listings those types of things and so he had a question of if we should leave the listing if we run out of stock and we don't intend to restock it or should we still delete it because
(45:02) prior prior general knowledge was that we would often delete old listings that were no longer going to stock in the future and that would help us pre that would help prevent us from getting things uh like compliance complaints against inventory that we no longer stalk but we're curious we're curious if deleting those listings is what's going to trigger a section three yeah so uh again uh deleting the listings it's not going to avoid Section 3 riew so as I mentioned earlier you need to ensure that you have complete
(45:35) set of documentations for all the set of as all the units which you have sold in past 365 days so that would ensure that even though you have deleted the listings from your account you would have complete set of documentation to uh dispute with Amazon for that particular violation right now uh I would recommend uh like a person I would recommend uh if you have set of cases which you have already sold out and you do not have any more inventory and you do not want to uh wish continue selling that product on Amazon Marketplace so what you can do is
(46:11) you can close that listing for couple of weeks and then you can go with deletion of that particular product so closing it's basically uh giving hint Amazon that uh this is something that you know you do not have the inventory uh but uh you have kind of 50/50 intention to sell that product on the Amazon Marketplace but after a couple of weeks or after some time you kind of wish to permanently delete that E from your account so this way uh you are giving Amazon hint that uh you know you have uh you are complying with uh uh with with
(46:44) their internal metrics and you are not deleting um whenever you have out of uh stock listings in your account just close the listings for a few weeks uh let them uh stay over there and uh after that you can delete those asens and also even though you delete the asens from your account you may even get the violation uh or the section three or the review uh for next 365 days right from the last date you have sold uh the single unit for that particular product so ensure that you have complete set of documentation you have everything with
(47:20) you and you know you with with all set of documentation you can straight away go ahead with disputing the on for any kind of valuation you may get for next 365 days so once 365 days is over you can rest assure that they are not going to kind of flag the Ence which you have sold uh more than 365 days back and just just focus on the Ence which you are currently selling and the FOC and the Ence which you have sold within last uh 365 days so we had a couple follow-up questions for that um so one member asked if there's a specific recommend
(47:57) time frame for closing and then deleting the listings or is it subjective and then also another person asked are we able to close listings in bulk without danger so before Rambler answers that um just for my own personal experience it's not uncommon that for us like I've never closed listings before we deleted them we just basically leave them inactive until it's time to delete them and then once they've been inactive for usually about 3 to six months is when we'll delete them and it's not uncommon for us to delete over a 100 sometimes up to
(48:27) like 200 as in one batch I haven't had issues yet but I think a lot of it falls into what is kind of the norm of your account if you're somebody that isn't regularly sending in a massive amount of inventory also send you do out of nowhere without like slowly ramping it up or if you're not one that consistently closes or deletes those listings I think that's probably something that's going to be a bigger trigger would that be correct Rambler did we lose him can everybody still hear me yeah yes yes we might have lost
(49:13) Rambler think so one second I'll message him here I think we lost you he might have disconnected are you here Rambler can you hear me Rambler uh I cannot hear you try can you um hey can you hear me now I can hear you now yeah yeah apologies I I had a bad connection no problem so where you were you able to hear everything that I that I asked
(50:16) there uh I lost the last uh 10 seconds part so I would appreciate if you kind of yeah let me know what you're talking about yeah the questions were if if there's a specific recommended time frame uh between closing and deleting listings or is it subjective and then somebody asked if we can also close listings in bulk without danger and then I mentioned that from what I gather and from what I've seen so far it seems like doing things outside of the norm for your individual account are the things that may trigger a section three not
(50:50) just necessarily doing a lot of actions would that be correct uh yes so uh answering your first question yeah this is totally subjective so it depends on the number of as you have the frequency at which your ents are uh getting out of stock the number of ents you have as as out of stock and you wish to kind of PA them selling on on the Amazon Marketplace so this is a subjective approach so yeah so answering to your second question uh to kind of uh do the bulk uh closure of the listings so I would recommend to kind of uh as as
(51:29) Jordan mentioned that this might be another uh uh parameter that kind of flag your account uh as as abnormal activity so if you're are doing it for the first time just do it for few Aces and then after couple of weeks do it for another set of faes and then once you have adopted this uh approach so you can kind of uh have a standard practice for your particular account to uh to close any of your listings in bu so yeah so avoid any kind of abnormal activity within your account like all of a sudden you have you are closing like
(52:05) 100 as in your account or deleting 100 as in your account so just avoid those abnormal activities a sudden spike in the abnormal activities in your account excellent and Rambler uh if we only have you for certain time frame certainly feel free to mention it uh I just want to go through some of these questions as well but if you have to go at any time certainly uh don't feel obligated that you have to stay um but somebody had a question about um with invoices and receipts how important is for those to have the exact matching
(52:40) quantity so like for example sometimes We'll order something from a either a distributor or even a retailer and say we order 20 of a product and quite often we might only receive 10 so our invoice indicates that we should have had 20 but we get 10 uh if we use those for our documentation for Amazon are we going to have problems with those um yes so you might have a problem but but if your invoices have higher quantities than you have sold in uh in past 65 days on Amazon so that case uh you would be fine uh however your uh the
(53:14) quantities on invoice should not be less than uh what you have sold in past 365 days now uh coming to the point where you mentioned that uh your distributors in extra or less quantities for that particular order so in that case you should be proactively reaching out to the distributor for the correction of the invoice so you need to ensure that if you have received U lesser units of if you have received extra units just reach out to the distributor or the raler and get the invoices corrected so this would ensure that you have exact
(53:50) invoices exact quantities mentioned on the invoices and uh yes so this this is very critical like your all invoices should match the quantities which you have sold on Amazon for past 65 or it should be more than the quantities which you have sold in past 65 days on Amazon it should not be the less uh which you have sold on Amazon in past 65 days and so yeah like especially like if you guys ever receive extra products uh like quite often it'll be the case where a retailer or distributor will accidentally send you extra those cases
(54:24) in particular it's pretty critical to not send those the extra units in because then your documentation will not match and you'll actually be sending in more than you have documentation for and that can create a big issue right right exactly um and then I also and also uh uh sorry sorry just wanted to add another thing about uh the way you are getting the products for example if you are buying it from the wholesaler or supplier or distributor when you uh for example you have received pack of five units for one as however you are then
(55:02) repacking it to pack of one and you are sending that pack of one to the Amazon warehouse for that particular reason so in that case you need to ensure that so pack of five would have UPC uh a pack of one would have UPC B so you need to ensure that if you are sending pack of one the UPC which is there on pack of one should match exact exactly with the UPC which is there on the Amazon right so I have seen cases in the past wherein uh they don't really care about or the sellers they kind of unintentionally miss about putting the correct UPC on
(55:38) the product and then they end up U getting any kind of violation and at that point of time uh on the invoices it's a pack of five however they are selling on the Amazon as a pack of one unit so you need to ensure that whenever you are repacking these kind of products you need to ensure that your UPC is matching with the UPC which is there on the Amazon detail page definitely um one question that I wanted to ask that uh a member brought up earlier as well uh and I'm not too sure how well-versed you are in this because
(56:10) this is more so a Canadian problem but uh we've had a lot of issues as of late with bilingual packaging requirements because um a lot of our products because we are a bilingual country uh both English and French a lot of our products require either all or at least a portion of their packaging to be in both English and in French and a lot of our listings have been getting removed because they may not necessarily have bilingual packaging and we actually have somebody in here that's had uh issues with getting deactivated and it seems like
(56:41) it's been stemming from that so do you have any advice on how we can deal with that or is it just simply we just have to ensure that basically all of our products have bilingual packaging um so for that so I have seen like many cases especially for the Canadian sellers uh with this issue so I don't really have a exact expertise on that uh however my recommendation would be um to either contact the distributor or the brand directly and get a confirmation that if they are themselves selling that product on the US
(57:18) Marketplace uh so if they are so they must be doing the repackaging themselves right so in that case I like brand is responsible for the packaging or putting all the information so I'm not really sure the case wherein the seller is doing the relabeling of the product so I'm not really sure about if that is something that uh you should be doing that or if if if it is that uh that is okay to do that so I would recommend either check with the brand directly or a check with with a lawyer or attorney who have more expertise on importing
(57:52) products and how the relabeling works for the products that requires additional relabeling uh including the uh additional language on the product labels let's say the the distributor is uh dealing with a an American company and the American company they don't want to hear anything about French label but they they they're okay for the distributor to add label on top of it uh to comply with the regulations here in Canada for the bilingual language and even Health Canada is okay with that will Amazon be okay uh ultimately uh
(58:25) with this kind of patch uh to follow uh the bilingual regulation here your op yeah so if you have documentation or evidences that the local regulatories like Health Canada they are okay with the relabeling or the repackaging and they are in compliance with the local guidelines or the compliance in that case C you would be safer to kind of go ahead with those set of products but you should have those set of evidences and documentation in case you ever get a violation on your account so that you can submit it to Amazon for further
(59:03) review and just like for mentioning that um and I know Anthony's in here so Anthony is the one like that's facing an issue with this year and I believe Anthony mentioned earlier today that he's in contact with health Canada so Anthony like if you are listening I would certainly appreciate when you do get a response from Health Canada you certainly let us know and then if Anthony is either unable to get an answer from Health Canada or depending on what happens I'm I'm also going to proactively reach out to health Canada
(59:28) as well to see if they can actually say what their requirements in law is so that we can have as a group access to an email specifically from Health Canada indicating that yes we're allowed to print our own documentation and then I believe having that can help us go relatively far if we ever face these issues with Amazon yeah so uh for that one I think uh the the best way forward would be uh if you receive any kind of fation so and if you are not really sure about the requirements if your products or the brand is okay with doing relabeling for
(1:00:12) that product to be uh sell on the Amazon Marketplace for in the Canadian Marketplace so I would recommend to kind of uh straight away go ahead with closing the listings and then work with the uh with the authorities or the uh part of contact to get more information about the day labeling for that particular as so these kind of violations usually comes under the restricted product uh policy violation so whenever you receive uh even if the uh impact on the account health is low or no impact so in that case also I
(1:00:44) would recommend proactively closing the listings and then working with the uh authorities or whatever point of contact you have to get more information about the compliance uh of your products uh if they are eligible to be relabeling uh and to be sold on the Amazon Canadian Marketplace perfect and then Jeff also had a question here about if there's any risk with having two accounts with two separate llc's and bank accounts on Amazon and Jeff do you want to clarify like if those are like completely like are they are they kosher from Amazon's
(1:01:20) end like did Amazon say it's it's okay or are they completely disconnected or what's the case there if you're here Jeff we might need to carry on till maybe he returns um cool yeah we'll just yeah so for for the other people in the group for that question so it's totally fine to have multiple accounts until unless you have like uh if it is on the different business LLC and you are selling the different products on both the accounts so you need to justify to Amazon that why do you need two different accounts for for your private
(1:02:02) level or you know whatever the business model you have for example um so I had cases in the past for example uh a seller had couple of uh accounts one was uh deactivated for fraudulent activity and second was deactivated because of multiple account policy violation so we worked on the first account we got it reinstated and then we worked on the second account stating that uh uh first account is related to our but it's on different business LLC and different business type and then we got the second account reinstated so you need to ensure
(1:02:35) that it's not on the same uh business LLC or the same propor ship name and you are selling different products from both the accounts in that case you would be fine perfect so I'm just going through some of the questions here and checking out the stuff that's already been answered so one second uh so we had a question here about how much does account Health like I assum in your account Health rating helping cases where receive a section three an example would be like a longtime seller with high account Health are they treated
(1:03:09) differently compared to a smaller or brand new seller and also ask how we can improve our account healthtrust with Amazon so uh answering to the second question how you can improve your account health so majority of the account Health uh depends directly on the sales volume so more the sales volume you have within your account so more likely it's going to be uh go up uh additionally uh in order to maintain that level of account uh Health you need to ensure that you have zero account viation at all the times even though if
(1:03:46) you cannot kind of get the uh violations removed from the account you need to ensure that you have kind of worked with the Amazon you have provided enough documents and enough uh uh set of evidences to show that you complied with Amazon policies however it just that uh it's the system or you know or the as system that's unable to kind of uh uh have additional um sense that could kind of make sense to remove that violation from the account so try to have uh zero or at least minimum violations in the account all the times and uh more sales
(1:04:22) you have within your account so more likely it will go now about the what was the first question j u I'm sorry that's okay um so it was how much does account Health specifically help in cases where we would receive section three so is somebody that has a really high account Health rating like say a thousand and that's a larger seller are they less likely to get a section 3D activation versus somebody that's like a brand new or smaller seller uh yes so if you have a good account he in so the frequency of section three uh would be uh would be
(1:05:00) lesser uh however inauthentic complaints so that's toally on the customer side right so they can kind of initiate uh they can just give a feedback that this product does not look like authentic and if you keep on getting regular feedback for that for any of the particular as so in that case uh you will likely to have a uh e level violation uh so if like you must be aware about account health insurance program that is being offered by Amazon right so that is something that if you have two above 250 ratings for above uh
(1:05:32) for like uh 6 months so then your account would be eligible for that particular program now um even though if you have enrolled in that particular program so it does not mean that your account will not be deactivated or you will stop receiving any kind of violations in the account the only good benefit of that particular program is that so Amazon gives additional time uh to work with the Amazon provide complete set of documentation or to show Amazon that you were selling authentic product or you are in compliance with Amazon
(1:06:06) selling uh policies so they don't really go ahead with uh with with reactivation straight away they will give just kind of buffer time to work with Amazon uh to ensure that uh that section 3 review or that e level violation is worked upon uh to ensure that uh your account complied with all the Amazon selling policies and seller code of conduct so yeah so even though if you have thousand sellers reading so it depends on the number of um uh in Authentics you are getting and uh many other metrics but yeah so frequency will be lesser because you
(1:06:43) have already sold like uh to reach th000 account Heth ratings you you need to have a lot of sales within your account so so yeah about the account Health rating I don't know if I'm the the only one here with this issue but it's been around six months in Canada I'm not able to see my account health raing and actually the um the account Assurance uh is not there I'm just seeing like the old interface even though uh I think I have more than 250 in account Health rating you should be at a score of a thousand I don't know I don't know I
(1:07:20) don't see any number hope hopefully but I don't know uh but yeah I mean uh I don't know I I think I saw another Canadian seller with this situation but it seems like we're like a minority here um and I'm just wondering if you stumbled upon other sellers like that in Canada and if yes if you know what is the the reason behind that um so uh it's totally automated so uh it depends on the account Health ratings as well as other metrics right but majority of the account Health rating comes from the number of sees
(1:07:55) which you have uh within your account so I think the other metrics also kind of plays important role uh in order to be eligible for that uh program so I would recommend to kind of wait for a couple of uh more uh months and then uh hopefully your account would be eligible for the account health insurance program and like with that like there's no reason why you wouldn't be in the account health insurance program Robert U I believe the is um from what I recall I believe you get one point for every four orders I
(1:08:31) believe um so yeah like you should more than be capable of that and obviously it decreases if you have violations as well um so I assume that there's just a glitch with your account and you might need a contact support and you know how support can be sometimes you're not going to get far with it exactly oh no Danny clarified it was it was four points for every 100 orders that's what it was yes yeah I don't know it's been like a couple of months now I think it's almost six months that I'm not seeing anything and it's like uh with the old interface
(1:09:09) interface um it's just like a little bit frustrating to don't to to not have a number just to gauge your account but yeah um maybe again it's just a glitch even the support they don't really know what happened they believe it's something about um they told me because I toggled the remote fulfillment for the USA and Mexico and to protect my account from um because when when you do that I think it creates uh automatic listings for both these uh marketplaces and it's a way that Amazon wants to like protect your account for unwanted listing
(1:09:48) creation uh from maybe restricted products or or any other account Health uh that would be triggered because of these automatic listing creation but again I'm not sure what's going on right now maybe it's a glitch um I want oh sorry Rambler go ahead yeah so I was saying like maybe that was a glitch but again that's a good point when you mentioned that you are doing remote fulfillment so I think uh they might also be considering the number of volumes you have across these marketplaces us and Mexico so I think uh
(1:10:27) yeah that's that's a valid point and uh might be some additional metric that is kind of influencing your account to be eligible for the insurance program so yeah I think you should wait for a couple of more months and avoid any kind of violations and if you even get any violation just work on it uh get it resolved and yeah just maintain like above 250 for for next couple of months and we can uh Circle back and we can check if your account is still uh eligible or not uh so Danny with your question here that you mentioned that I missed uh
(1:11:02) there were some questions that I checked off that I didn't address those questions specifically but I believe they've already been covered so Danny asked about um issues for selling products that are not the exact same brand so he gave an example of like product on Amazon is Johnson and Johnson but the brand on the Amazon listing is like a a completely madeup brand so we had we had to address that that that is a an incorrect metric and that can actually create issues so that's why I checked that guy off there
(1:11:30) Danny oh okay thank you I see sure uh what is the next questions that we have here uh so somebody had asked here um or they mentioned that they previously addressed multiple inauthentic complaints and successfully resolved a CSM review and a section 3 violation all involving the exact same brand for the section 3 violation they received an apology from Amazon and it was retracted without requiring an interview or any additional documentation uh but they wanted to know if Rambler could provide insight into why the section 3 violation was removed
(1:12:13) without further documentation yet the invoice and documents uh they submitted for the new in inauthentic complaints under the same brand are not being accepted after successfully resolving all these previous violations um yeah again Amazon being uh like they have um AI system they have automated system so most of the times I would say that they kind of end up with uh these incorrect section three reviews right so that might be the case that they might have flagged your account for for that particular brand couple of
(1:12:48) times for as level valuation and even for the section three review but again the good point or I would recommend uh to this to everybody is that even though if it is a correct violation if it is irrelevant um violation so always have your documentation ready and uh ensure that you have complete set of documentation uh to kind of submited to Amazon for the review so that is something that can help you with any any issue you might have within your account so jda uh did you want to come on the mic and clarify anything or
(1:13:24) asking additional questions for Rambler about that if you have yeah hi can you hear me yep yeah I'm still um struggling with this issue because again I went through like at least I would say maybe 10 to 15 in authentic complaints that took several months to beat I had uh multiple video interviews did that and then finally they gave me a section three which they scheduled the interview I waited for the interview and then they email me saying they cancel the interview and then they apologize and blah blah blah blah and then a couple
(1:13:54) months later I get with another inauthentic complaint under the same brand different as different product but it's the I would say it's a variation of the products I've sold before and I've got approved but they're not accepting any of the new invoices or information I sent them I sent them shipping boxes tracking invoices my ID like every single thing that you would need to prove that the items authentic but they just keep on declining it so I'm just trying to figure out what to do next essentially yeah so um uh this might be like the case when
(1:14:31) the other sellers they are playing unethically and then they are leaving the inauthentic feedback for your products for that particular brand so if if if you have received like so number of times of violations for the same brand so uh the AI system they should have more knowledge about the set of documentation the set of suppliers you have for that e or for that brand but I think that it's it's the set of sellers or the people uh who are unprofessionally and une unethically they are giving you more in authentic
(1:15:04) complaints for your products and for the issue at hand so uh like is it e level poition or section three for for that e or brand it's a e level E level okay is the supplier authorized I'm like it's straight from the brand itself okay okay now it's weird and do you know if the brand is enabled for the transparency program uh no they're not at the moment okay so yeah yeah in that case uh you should be good with your setup documentation uh and and are you using any prep Center for prepping and sending it to Amazon FBA no I do
(1:15:48) everything everything by myself at the moment okay so the units are going directly uh like uh are you getting units from brand to your address and then you are sending it to Amazon warehouse right yeah okay okay so yeah so the set of documentation would be invoices your credit card statement your ID and the and any kind of email confirmation you have from the brand about the ERS so those would be good enough for you to kind of appeal to Amazon okay right thank you yeah [Music] excellent um I believe for written
(1:16:31) questions in the chat here um it has we have covered most things already um if anybody else has any additional questions certainly feel free to ask um Rambler were there anything else that you were wanting to cover in the session today as well um I think we have uh pretty much covered everything about section three and AC level violation so I would just wanted to recap that uh only a couple of things one you need to ensure that you are procuring inventory from authorized supply chain and second uh you need to
(1:17:04) ensure that you are selling under the correct e and you have complete set of documentation so these would be uh three main point which you need to ensure for all of your as and all of your branch so yeah in most of the cases in majority of the viations or section three you would be good enough with these uh with these three uh small steps may I ask a question I'm sorry I've been asking a lot this evening that's what it's for um I so if let's say a company activates the transparency code um right now and um so you're getting all your
(1:17:45) products from the company directly and they are willing to work with you um with the transparency to to give you the transparency codes to add them on your products um my first question would be what will happen with the uh inventory that is already at Amazon uh before the transparency code gets activated and then secondly um I mean if you're going to add your the the transparency code yourself and let's say you're selling I don't know a thousand units a year or maybe more than that I mean human error will ultimately uh make make it that uh
(1:18:23) one or two or like I mean some units will get missed uh with the transparency code uh will we get hit by an inauthentic complaint every time we miss a transparency code in the future uh and if so uh I mean every time we'll have to prove that no we're buying from uh the brand or does Amazon understand that okay he sent 100 units one doesn't have the transparency code it's just like he he for he forgot it so yeah mhm okay so um again if brand is willing to work with you along with providing you the transparency cach so I think uh you
(1:19:05) should work with the brand and get yourself registered as authorized reseller on the Amazon brand registry so this would further ensure that you are authorized by the brand and even if uh like answering to your second question even if you miss couple of as or the products without transparency codes so that would ensure that you are aued by the brand and it was an unintentional Miss and again uh if you are missing transparency codes on couple of products or couple of units so that usually do not uh flag or that usually do not kind
(1:19:37) of uh uh initiate a Section 3 de view so uh from my experience that unit will not be considered for the inbound receiving so when they receive the product shall the Amazon warehouse so that so that particular unit will not be received and I guess it will be marked as distributor damage and you need to kind of get that item recalled and have the correct transparency code printed on it and then resend it to the Amazon uh and answering to your first question what happens to the existing inventory if a brand uh
(1:20:08) enrolls in the transparency programs so I think uh it's totally on the band like when they do want to kind of initiate a transparency program but uh you will get an email notification from the Amazon stating that uh the as which you are sending to the Amazon it requires transparency codes and ensure that all of your products or units have all those set of transparency codes basted on them so for the existing inventory I think either you need to kind of recall it have the transparency codes based basted on it so it depends on the timeline like
(1:20:43) by when the uh brand is deciding to go with the uh with the transparency program so yeah but again the and the the recommendation would be if brand is willing to work with you along Ong with the transparency coach so have them enroll you for the brand registry authorization as an authorized reseller so that would be a good way to go about it if I'm on the list uh and I I receive a complaint from a customer will I still get I will I still have to prove myself that I'm buying from a legit supplier no if you are authorized reseller just uh
(1:21:18) give them the invoices and the receipts that's it you don't have to prove them again again that you are authorized since they already know that you have access to their brand registry as an authorized reseller so just ensure that you have complete set of invoices so even though you are authorized by the brand so in that case you have to maintain all set of documentation so yeah that's the only thing you can do for in that case so I will still uh there's still a chance to get uh hit on the account with the with a complete
(1:21:49) even if I'm a I'm like on the list of U authorized reseller yes you can but uh but but you would be easily to kind of navigate through that and you would be easily uh uh close that violation form the account without proving additional documentation or any kind of appeals just the invoices credit card treatment and ensure that you bought the products uh directly from the brand or the authorized distributor and you have invoices for all the set of units which you have sold in past 65 days so yeah you would be good in that case all right
(1:22:24) I have maybe one last question if Jordan allow me to rambl depends if he has a time or not yeah yeah I I have a couple of minutes yeah go ahead yeah rapidly uh so it's just like a general question so from your experience uh I'm I'm super paranoid about all this section three especially the past year the past maybe year and a half I think most of us are getting a little bit uh um I mean uh definitely me I'm less in buying like every anything and everything I'm double checking triple checking to make sure everything is good but let's say from
(1:23:02) your experience um all the section Tre all the people you help uh in your um uh I don't know in the past year and a half um what are the percentage of people that have full supply chain everything everything is good they're 100% sure they're buying from legitimate uh supplier legiate legitimate uh brands or supply chain or whatever what are the person percentage of people that are that are that are clearing the section the section Tre with uh yeah if they have like full supply chain everything is legit do you do you know some sellers
(1:23:36) that were not able to clear it even with all the documentation that you mentioned uh yeah so uh now it's going to be a subjective case like I know sellers who have complete set of documentation including letter of authorization but again uh they have letter of author ization from the distributor from the dealer and not directly from the brand right so it's going to be a subjective case uh in your case if you have letter of authorization directly from the brand so like I would say that 99% are chances that you are
(1:24:10) going to clear the section three or AC level violation at the first go uh 1% I'm only considering uh the fact that you do not have like the complete set of invoices that are accommodating all your units which you have sold in past 65 days or you are missing on any of the single documentation right but if that's not the case I would say that you would be good enough and uh again this is this is a subjective uh uh scenario right like few of the sellers even though they have a letter of authorization but they do not have it
(1:24:43) directly from the brand they have it directly from the supplier or the retailer which Amazon usually do not consider it as as as an exact Lo so yeah all right maybe if I can squeeze in the last question because I'm getting hyped from the from the chat right now the the last of the last question would be um so I know we we all do online Arbitrage some some do have half some do full non Arbitrage um how about uh like your experience with order order confirmation let's say from Walmart is it being accepted is it sometimes being
(1:25:22) tough to clear section three with that or uh if you're getting your stuff from Big retailers big uh yeah like reputable sources Amazon should clear should clear you in in these cases again that that's that's a good question but again uh Amazon being Amazon so like what have seen with my clients in the past that uh for some of the clients we are kind of uh get the viations removed of uh with the Walmart receipts and Walmart invoices right but for few of the sellers or you know for the set of sellers we are unable to get
(1:25:59) the violations removed even with the same set of documentation so it's totally on Amazon how they are kind of ring these documents and um so yeah so the only thing uh that would matter is uh Walmart should be the seller of record on all your purchases it it should not be the case that you are procuring it from a third party seller on on Walmart and uh Walmart is not the seller of record on those invoices So to avoid those things so always ensure that you are getting it from Walmart as a seller of record and there's no third
(1:26:32) party who is selling uh the products on the Walmart and you don't have invoices from the third party sellers for your products okay man thanks a lot for the answers beautiful um so yeah like I don't want to keep you any longer than we have have to Rambler but certainly definitely appreciate everything that you have answered in this session I think it's been super super helpful um for for those that were curious I did link uh Ramblers info in the chat a couple times here I'm going to again so there is his actual Twitter
(1:27:13) page there's a link directly to his website as well because Rambler does this for a living he actually helps people get reinstated he helps maintain a healthy account uh there's many people in our server that utilize his services to get reinstated for Section 3s there's many people that have him on retainer to consistently check their accounts um for them basically he uh him and his team do it on your behalf and anybody that does want to retain Rambler Services uh Arcane Society members do get discounts on his
(1:27:45) Services uh we don't get any kickbacks from that we negotiated a solid discount just so that you guys can get it directly so uh like he mentioned he does answer a lot of questions completely free he's doing this session with us completely for free but if you do if you do need more indepth one-on-one help he is a excellent resource that you can have in your corner was there anything that you wanted to say at all to close us out Rambler um uh nothing uh uh we have pretty much covered everything uh just uh uh just wanted to add that uh uh if
(1:28:27) you are looking to scale up your business uh so I think uh most of the top sellers they usually have their set of resources who kind of manages every aspect of Amazon business so if you are scaling up on Amazon and uh I know that it's not feasible for all the sellers to kind of do everything on their own kind of looking out for the leads looking out for the products and then adding it and then doing operational stuff and then uh again the most difficult task uh working with the seller support Amazon Seller Support to get any of their
(1:29:00) issues resolved right so that's one of the tedious task and uh doing all these things I think uh uh it gets kind of uh very important that you also pay attention to your account Health all the times and uh that's where I would recommend kind of you know um either have people or you or check with the groups or check with the other sellers if you have any kind of concerns or questions about anything and uh and yeah always have someone with your team in your team as an expert or as a knowledgeable who is like who can help
(1:29:36) you with any kind of issue so it's not really about the account Health it's really about what exactly you are doing as a daily activity within your account be it addition of the products be fulfilling the product be maintaining your seller performance metrices so all these things literally matters and and um we have seen cases wherein there was actually a violation from the sellers but uh because of uh the knowledge and the expertise and the experience we have we were able to kind of avoid the permanent deactivation of the account so
(1:30:08) there are ways there are processes which you can kind of uh uh um inform to Amazon and convince Amazon that that was an unintentional Miss from your side or you know within your account so that's why it's kind of very very important so uh if you are scaling up and you have resources for your operational activity so you should also consider having someone um from your accounted perspective who looks after on your daily basis on a weekly basis to ensure that you are compliant with all your uh policies beautiful so thank you again Rambler
(1:30:45) definitely very appreciated uh I believe everybody here thinks the same as well and of course for anybody that is in here if you missed anything we do have the entire session recorded so it will be made available to everybody afterwards and Rambler if you want a copy for yourself as well I'll will also send you one after the session as well sure sure I appreciate that okay perfect well thank you again Rambler and thank you everybody for attending um very very good information and you are a very valuable resource in order to keep
(1:31:17) our accounts up and running and healthy yeah yeah I appreciate that yeah all ready well you take care and everybody else uh have yourselves a good rest of your day and a good evening thanks rer thanks Rambler thank you Rambler thank you yeah take care bye bye