The Art of Presales: Unlocking the Secret to Sold-Out Events

Introduction Presales offer an exclusive opportunity to purchase tickets before they go on sale to the general public. By mastering the art of presales, you can secure the best seats at popular events and increase your chances of success in ticket reselling.

Types of Presales There are several types of presales, each with its own access requirements:

1. Fan Club Presales: Available to members of an artist's fan club, usually requiring a paid membership.

2. Credit Card Presales: Offered to cardholders of specific credit card companies (e.g., American Express, Citi).

3. Venue Presales: Available to patrons of a specific venue, usually through a newsletter or membership program.

4. Radio Presales: Offered by local radio stations, typically requiring a special code.

5. Artist Presales: Available through the artist's official website, social media, or email list.

Finding Presale Codes To access presales, you'll need the corresponding presale codes. Here are some tips for obtaining them:

1. Fan Club Membership: Join the artist's fan club for exclusive access to presale codes.

2. Credit Card Offers: Check your credit card company's offers page for presale access.

3. Social Media: Follow artists, venues, and radio stations on social media for presale announcements and codes.

4. Newsletter Subscriptions: Subscribe to artist, venue, and radio station newsletters for presale information.

5. Online Communities: Join ticket reselling forums, Discord servers, and other communities where members share presale codes.

Presale Strategies Maximize your chances of securing the best tickets during presales with these tips:

1. Prepare in Advance: Make sure you have your presale codes, account information, and payment details ready before the presale begins.

2. Be Punctual: Presales often have limited quantities, so be ready to act as soon as they start.

3. Use Multiple Devices: Increase your chances by accessing the presale on multiple devices or browsers.

4. Have Backup Plans: If your desired tickets are unavailable, be prepared to try for alternative dates, times, or seating sections.

5. Stay Persistent: If you encounter errors or temporary setbacks, keep trying until the presale ends.

After the Presale Once you've secured your tickets, take the following steps to prepare for resale:

1. Research Market Trends: Before listing your tickets, research the demand and pricing trends for similar events and venues. This information can help you determine the best time and price to list your tickets.

2. Choose the Right Platform: Decide on the platform that will maximize your profits based on the event and your location. Popular options include Lysted, Stubhub, and SeatGeek.

3. Price Competitively: Set your price competitively to attract potential buyers. You should avoid undercutting other sellers. This can ultimately harm the overall market and negatively impact the industry. By setting fair prices, sellers can maintain a level playing field and contribute to a healthy market, which benefits everyone involved.

Mastering the art of presales can give you a significant advantage in the ticket reselling market. By staying informed, prepared, and persistent, you can secure the best seats at popular events and increase your chances of success in ticket reselling.